Honda Prologue turns into the fifth best-selling EV within the US

Honda’s electrical SUV was the fifth best-selling EV within the US after gross sales surged within the third quarter.
As the electrical SUV rolls out to sellers nationwide, the Honda Prologue is profitable over patrons.

Honda Prologue turns into the fifth best-selling EV in Q3

The Prologue set a brand new quarterly US gross sales file with over 12,600 fashions bought during the last three months.

In keeping with Cox Automotive’s newest information, the Honda Prologue was the fifth best-selling EV within the third quarter. Honda bought 12,644 Prologue’s in Q3, topping Hyundai’s IONIQ 5 (11,590) and the Rivian R1S (7,245).

Honda’s electrical SUV trailed solely Tesla’s Mannequin Y (86,801), Mannequin 3 (58,423), Cybertruck (16,692), and the Ford Mustang Mach-E (13,392).

The gross sales surge is spectacular, given Honda didn’t promote a single EV within the US a yr in the past. Together with the luxurious Acura ZDX, Honda America bought over 15,000 EVs.

Increased incentives and reductions helped increase EV gross sales within the US final quarter. In keeping with the report, EV incentives averaged over 12% over the common transaction value (ATP) in Q3, considerably greater than the trade common of round 7%.

Honda’s Prologue was among the many most discounted. After introducing a brand new Labor Day Seller Money bonus, the electrical SUV featured as much as $14,250 in incentives.

Honda outpaces rivals with important reductions

Primarily based on GM’s Ultium platform, the Prologue will get as much as 296 miles driving vary. Honda claims it has the “highest customary driving vary in its class.”

Regardless of sharing underpinnings with the brand new Chevy Equinox and Blazer EVs, Honda differentiated the electrical SUV by including multi-link entrance and rear suspensions for a extra “sporty” drive.

The Honda Prologue additionally has built-in Google for Wi-fi AppleCarPlay and Android Auto assist, which GM not presents.

Honda’s electrical SUV begins at $50,400, whereas premium trims price upwards of $57,900. With all fashions eligible for the $7,500 tax credit score, Prologue costs fall probably as little as $39,900 (not together with vacation spot).

The Acura ZDX can also be closely discounted. After introducing a brand new $4,000 conquest money supply on all 2024 fashions, Acura’s electrical SUV featured almost $30,000 in leasing reductions.

Electrek’s Take

With Chevy’s new electrical Equinox and Blazer gaining momentum, it will likely be fascinating to see how the record seems on the finish of 2024.

Hyundai can also be launching the brand new US-made IONIQ 5 later this yr, which is able to doubtless assist increase demand. It options extra vary, a rugged new XRT trim, and a Tesla NACS charging port.

In the meantime, Rivian is coping with provide points, which induced it to chop its manufacturing aim for 2024. The scarcity is impacting R1T, R1S, and electrical supply van output.

Able to see what all of the hype is about? You need to use our hyperlinks under to seek out offers on the Honda Prologue and Acura ZDX electrical SUVs in your space.